• Aurora Dairies

    A new brand and story for one of Australia’s fastest growing dairy producers. A milk-filled cup forms the centrepiece of the logo and brand identity – an identity that embraces Aurora’s corporate strengths, reflects the regional communities where it operates and celebrates its people and contributions to the dairy industry.

  • Snap Fitness

    Snap Fitness, are on a mission to help people create positive lifestyle habits that make them feel fantastic. Making feeling good an everyday part of your life. Design work has included various campaigns, templated assets for club staff and more.

  • Beyond Supplements

    Packaging and brand strategy to support their brand purpose and help their customers achieve their health and wellness goals.

  • TotalFusion Sephora Campaign

    Watch the promotional video used on socials.

  • TotalFusion Investor Pitch

    Translating strategy, research and planning into a visually appealing document that is both easy to read and showcases the evolving brand identity.

  • A series of images taken and edited by my window during lockdowns.

    2020-21.

  • Wattle & Wood.

    A visual identity, and its application across various collateral was created to align with the values and focuses of the Wattle & Wood brand and its owner. A brand that embraces slow living and sustainability, by creating and curating pieces for you to keep, use and love for years to come.

  • Juli Grbac

    Juli Grbac was the first winner of Project Runway Australia in 2008 and works as a fashion designer, uniform designer and consultant. From print design to products, design work involved collaborating with Juli to bring her briefs and concepts to life for various airlines including Virgin Australia and WestJet, and also a refresh to her existing logo.

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A house of brands that includes Goodlife Health Clubs, Fitness First, Jetts NZ, Barry’s Bootcamp and Zap Fitness.

Fitness & Lifestyle Group.

PDPR Marketing & Creative.

  • Wintergarden.

    A series of digital content decoding men’s fashion during the colder months as part of Wintergarden’s AW18 Menswear Campaign. Featuring selected pieces from retailers within the mall, and worn by a considered choice of local influencers. Blog posts and social content focused on trend-led guides on styling suits, to wearing patterns, adding personality to outfits and how to colour block for readers. The campaign included fashion selects and styling, a photoshoot, blog and social content created for Wintergarden platforms, and influencer content and management.

  • Aore Island Resort.

    Working directly with the owners of Aore Island Resort to showcase the beauty of Vanuatu and the resort. Involving the planning and creation of monthly edm and social content to align with marketing strategy, seasonal trends and sales KPIs. This also included social media management to ensure engagement and reach, and the creation of print assets for guests at the resort from spa treatments to restaurant menus.

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A sports swimwear brand focused on fun for the kids and flattering for the adults.

Vici Swim.